100 Masters

Client: Josworld

Project: campaign website

Role: Ux/Ui design


The "100 Masters" campaign website is designed to raise awareness about the immense wealth of heritage housed in Brussels' museums. 100 masterpieces were selected from the permanent collections and turned into characters with whom visitors could go on ‘a date’.
Online visitors would swipe through the masterpieces and find their perfect match.
I managed the online experience, including user flows, UX, and visual design.

100 Masters

100 Masters

Client: Josworld

Project: campaign website

Role: Ux/Ui design

The "100 Masters" campaign website is designed to raise awareness about the immense wealth of heritage housed in Brussels' museums. 100 masterpieces were selected from the permanent collections and turned into characters with whom visitors could go on ‘a date’.
Online visitors would swipe through the masterpieces and find their perfect match.
I managed the online experience, including user flows, wireframes, UI design and oversaw the development.

The "100 Masters" campaign website is designed to raise awareness about the immense wealth of heritage housed in Brussels' museums. 100 masterpieces were selected from the permanent collections and turned into characters with whom visitors could go on ‘a date’.
Online visitors would swipe through the masterpieces and find their perfect match.
I managed the online experience, including user flows, wireframes, UI design and oversaw the development.

The wireframes were carefully developed, serving as the functional foundation for development. It was crucial for the website to feel like an app, offering a fast and enjoyable experience to help users find their perfect match effortlessly.